Sample Trucking Company Business Plan Template PDF

If you are looking for a sample trucking company business plan template, here is a business plan for starting a refrigerated or dump trucking business and free feasibility study example you can download.


When goods and services are produced, there has to be a way to move them around. And that’s where a trucking company comes in, so trucking companies help to move goods around. This is especially useful inland when there are no waterways to move goods or they can’t be moved by rail. Even if they are moved by water and or rail, a truck will still be needed to move it across town.

Trucking is an integral part of business logistics; therefore, if you are interested in starting this kind of business, here is a trucking company business plan.

Business Name: Truckin’ Co Ltd

  • Executive Summary
  • Our Products and Services
  • Vision Statement
  • Mission Statement
  • Business Structure
  • Market Analysis
  • Sales and Marketing Strategy
  • Financial Plan
  • Competitive Advantage
  • Conclusion

Executive Summary
Truckin Co Ltd is attempting the bridge the gap between importers, producers and the movement of their goods. It has been noticed that most of the trucking company deliver subpar services. And this is because there are not enough players in the logistics business. With our entrance into the business, we plan to give the old guys a run for their money. Truckin’ Co Ltd is situated in Apapa Wharf. And it is run by Mr. Moshood Aribasala, a former employee of Merck Germany. He was a logistics officer with Maersk for 15 years until coming back to Nigeria.

Our Products and Services
We specialize in providing trucks and trailers for haulage of heavy goods. We also engage in moving food materials from the Middle belt down south. We move raw materials from the mines to the docks where they are loaded onto ships bound for foreign shores. Finally, we engage in the transportation of corrosive chemicals and other unstable elements.

Vision Statement
Excellent service delivery is our major goal. We hope to reduce the time between getting an order and actually showing up to execute the task. All these we hope to do while charging competitive prices.

Mission Statement
Our mission is to be the best trucking company in Apapa Wharf and the whole of the West African sub-region as a whole. This we hope to achieve by assembling a world-class team and always putting our vehicles in order.

Business Structure
Mr. Moshood Aribasala is the chairman of trucking Co Ltd and he is also the major shareholder of the company. He has two other partners who are major financiers of the company. Then it has managers, schedulers, drivers, mechanics that all make sure their duties are done properly. There are also accountants, bookkeepers and front desk personnel.

Market Analysis
Transportation is a money spinner in every economy, and this is because goods and people have to be moved from one place to the other. Nigeria being such a big country with a large population even has bigger transport needs. Nigeria is also majorly a consumer country, so, therefore, there is always a lot of importation going on.

And a lot of this happens through the seaports. That is the major reason we are located at Apapa wharf since it is very close to the seaports. Therefore we are sure that there will always be a huge demand for transportation of goods and services.

At present, there is a higher demand than supply, for both the transportation of goods and services. It also has been projected that the population of Nigeria is set the hit 400 million in about 50 years time. Therefore we expect to see a rise in population and therefore a rise in the demand for goods, which increase.

Sales and Marketing Strategy
The first step we have taken is to situate our head office close to the epicenter of importation activities which happens to be the seaports.

Next, we let our work speak for us. We are already building a reputation for excellent service delivery, so word of mouth and also repeat customers is one of our marketing strategies. We would also be advertising with Google Adwords and Bing.

And finally we shall be advertising on CNN and BBC, and also take advert spaces on Billboards.

Financial Plans
We are on an expansion plan. The plan here is to increase the number of trucks and trailer we have, from the current 10 which it is to 200, and also an outpost in the mainly agricultural producing part of the country. A capital of $10 million is needed to fund this project. We shall be getting this loan from the bank, and also from any other willing investors.

Competitive Advantage
We have created a reputation for excellent service delivery; this helps us now and will in the year to come. Mr. Moshood, the CEO of the company is very experienced in logistics services. He’s worked with one of the best logistics company in the world. Therefore, he’ll bring to bear his years of experience.

Starting a truck transport company is no really hard. However, it can be capital and labor intensive. Here’s a trucking company sample business plan that will help you start yours.

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