Sample Plantain Farming Business Plan Template PDF

If you are looking for a sample plantain farming business plan template,  here is a business plan for starting a plantain farm and free feasibility study example you can use.


This article focuses on the plantain farming industry. Aimed at farmers engaged in this line of business, they as entrepreneurs require a good business plan to chart a way to profitability and growth. For the entrepreneur having little or no knowledge on how to write a good plantain farming business plan, this article comes as an aid or a guide.

It makes available a sample business plan so that the entrepreneur is able to follow the example while brainstorming on the unique nature of his business, and writing them using the sample as guide. We begin this plantain farming business plan sample with the following;

Table of Contents

  • Executive Summary
  • Services Rendered
  • Vision Statement
  • Mission Statement
  • Competitive Advantage
  • Target Market
  • Sources of Revenue
  • Sales Projection
  • Payment Options
  • Publicity and Advert Strategies

Executive Summary
The Sunrise Farms to be located in California is a farm with its products mainly consisting of plantain. Our production techniques will consist of both the organic cultivation of plantain and non-organic plantain cultivation. Centered on mainly commercial plantain production, we will be making available both processed plantain products and unprocessed products as may be desired by the consumers.

With plans of expanding production in the nearest future, the Sunrise Farms plans on making its presence known nationally and internationally through the exportation of processed plantain products.

We intend to favorably compete with the established names in the industry through the adoption of innovative production and processing measures, and this will be led by our team of well experienced and highly motivated workforce.

Services Rendered
Contributing to the food needs of Americans and also the global population, we will be involved in the production of plantain using both organic and non-organic means. Apart from cultivation of these plantains, we will be involved in value addition through the processing of these crops using the best processing technology.

The processed products will be in the form of chips. For export, most of these products will consist of processed and packaged plantain products.

Vision Statement
Our vision is to be among the best plantain farms with strong commitment to the production of high quality plantain products comparable to any. We will be adopting a business model that will ensure that we achieve impressive growth levels within a considerably short time frame.

Mission Statement
Adopting the best commercial production techniques, we have a mission of becoming a global player in the plantain farming business by building a strong brand driven by industry best practices and the utilization of the best hands within the industry.

Competitive Advantage
At Sunrise Farms, our competitive advantage comes from the workforce we have assembled, who possess years of experience within the industry. These have knowledge on what drives the market and the pitfalls to avoid. They will contribute immensely to the growth of the business through the adoption of the best strategies.

Also, we will be providing the best working conditions for our workforce. Compared to our competition, we will have a world class quality control unit that will ensure that all our products pass stringent quality control checks. All production strategies will meet full regulatory guidelines.

Target Market
Our target market consists of all consumers of our products. Also, it includes everyone benefitting from the value chain created by this industry. Restaurants, catering companies, hotels and households are included in our target market.  In addition to these, other countries where these products are being consumed will be targeted for export.

Sources of Revenue
Our sources of revenue will include the sale of all the products produced by us. This will come mainly through export of processed and packaged plantain chips and also for domestic consumption in households, hotels, among others.

Sales Projection
In order to set a direction for our plantain farm business, we have conducted a research within this industry that has forecasted some impressive growth levels. Using a three year projection period, in addition to current economic indices, but discounting unforeseen factors such as negative economic growth or economic recession and natural disasters, we have arrived at the following projections summarized by the chart below;

  • First Year $340,000
  • Second Year $430,000
  • Third year $610,000

Payment Options
We have come up with innovative ways of payment for services through the integration of all the major payment channels to accommodate customer preferences. Some of these payment options include the acceptance of cash payments, the use of POS machines, credit cards, internet banking transfers, mobile transfers, and the acceptance of cheques among several other payment channels. These will create ease of payment for services offered by us to the clients.

Publicity and Advert Strategies
The publicity and advert strategies adopted by us include the use of the most effective advert strategies. These include the placement of paid adverts in both written and electron platforms. We will be building a website for our business that showcases all the services offered by us.

Social media channels will also be taken advantage of by us to spread awareness about our business. Also, we will be mounting billboards in strategic places especially in high traffic areas.

With this plantain farming business plan sample, the entrepreneur interested in this line of business is provided with a guideline that will ensure the easy replication of the steps contained in this article, leading to a well written and effective plantain farm business plan.

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