Sample Led Screen Advertising Business Plan Template


Over the years, technology has played a huge role in advertising. The trend continues to this day with tremendous progress made in improved technology.

If you plan on setting up a led screen advertising business, you may find this led screen advertising business plan useful. We have tried as much as possible to simplify this template.

However, you will gain more by using the information contained to write a plan unique to your business.

Although a great plan is necessary, it will amount to little or nothing if it isn’t fully implemented. Hence we recommend that you pay close attention not only to putting together a plan but also fully implementing its contents.

Here is a free business plan for starting a led screen multimedia company.

Executive Summary

Beam Technologies is a led screen advertising company based in Atlanta, Georgia. Our range of services will be provided to small business owners as well as large corporate entities. We have been active participants in the led advertising industry for several years. As a result, we have garnered significant goodwill and experience. We have also built strategic partnerships in the process. Hence, we seek to build on this achievement by establishing a world-class advertising service.

Client satisfaction is at the centre of our philosophy. Therefore we have taken deliberate measures to implement an excellent customer relationship. This will be achieved through our customer service department.

  • Our Services

We provide electronic advert solutions. These consist mainly of led screen advertising. An increasing number of business, (especially small businesses) are beginning to find it more attractive. This is one of the segment of the market we seek to target. Similarly, our led screen advertising equipment will be provided for both small and big clients. We carry out sales, installations as well as maintenance services. These range of services ensure our clients never have to worry at any time. This covers the duration of the contract period.

  • Our Mission

At Beam Technologies our mission is to become a major player in led screen advertising. This is a mission we seek to aggressively pursue. Hence we seek to use all available strategies (within legal boundaries) to achieve this objective.

  • Our Vision

Our vision is to provide high-quality products and services to our clientele. Consequently, this will impact positively on the advertising industry. We also seek to align our services with our mission and vision. Hence, in the process, we are able to achieve our goals faster and more efficiently.

  • Financing

To actualise our objectives, financing is crucial. As such, we have done a thorough assessment of available sources. Two major financing sources will be used. These include savings set aside for this purpose by the company CEO Jeff Martins to the tune of $300,000.00. An additional $600,000.00 will be sourced/obtained through loans. Monies realised will be used for purchase of equipment and machinery, rent and operational or running costs.

  • SWOT Analysis

Running a successfulled screen advertising business requires an assessment of pros and cons. We have done this by hiring the services of professional. The SWOT analysis came out positive and revealed the following;

  i. Strength

At Beam Technologies, our strength lies in our wealth of experience. Similarly our vital network within the industry counts for much. This gives us a headstart by enabling us to hit the ground running. We have leveraged on these advantages to set the bar higher in the provision of top notch electronic advertising services. This is a strength we have discovered and seek to build upon.

  ii. Weakness

While most businesses see this as insurmountable, we see tremendous opportunities for improvement. Hence, we have identified our weaknesses to be our limitations to take on mega projects. However this is only for the short term. As we grow, we will seek to improve capacity. As a result, we are excited to take on this challenge.

  iii. Opportunities

There has never been a better time than now in the led screen advertising industry. This is because business have seen the potentials. As a result, there has been a rise in demand. We seek to utilise this opportunity by positioning ourselves as the foremost electronic advertising solutions provider.

  iv. Threats

Threats we may face are mostly in the form of an economic recession as well as stiff competition. Luckily, recession isn’t frequent while stiff competition can adequately managed.

  • Competitive Advantage

At Beam Technologies, we have realised the to become and stay relevant, we need to have an edge. Clients are likely to gravitate towards a solutions provider considered more competent. As such, our competitive advantage lies in our wealth of experience and expertise. We have a dedicated team of experts who have seen it all. By this, we mean professionals who have worked with the biggest names in led screen advertising. These will bring their expertise and knowledge to bear in running our business.

  • Sales Projection

Sales is an important part of our business. To stay profitable, this aspect of the business needs to be clearly identified and worked towards. Based on industry standards, we have drawn a sales projection which we will strive to meet. This is achievable and spans a period of three years as shown below;

  1. First Fiscal Year.       $120,000.00
  2. Second Fiscal Year.  $210,000.00
  3. Third Fiscal Year.     $400,000.00
  • Marketing Strategies

To achieve our sales targets, this aspect of our plan needs to be carefully implemented. At Beam Technologies, we have adopted a wide range of strategies including the use of electronic led screen advertising. Other strategies include social media marketing, marketing activities such as discussion with business owners on the benefits of our services.

Using this led screen advertising business plan as a template, you will expand your knowledge significantly. We advise that you brainstorm on what applies to your business. This will enable you take include the most relevant information. However, it isn’t enough to stress that, proper implementation is important.

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