Sample Goat Farming Business Plan Template PDF

If you are looking for a sample goat farming business plan template, here is a business plan for starting a goat farm and free feasibility study you can use.


Are you looking for a goat farming business plan sample? Well, this article contains a goat farming business plan sample that will assist you in drafting a good goat farming business plan.

Goat farming is a subset of the livestock agricultural industry. The goat farming business provides food and several other products to everyday consumers. Goat meat is one of the many products of the goat farming business, which is a very high-demand livestock meat, and very popular among Africans.

Without any much delay, here we go with the goat farming business plan sample.

BUSINESS NAME: Brad Jenkins Family Farms Ltd.

Table of Content

  • Executive Summary
  • Our Products and Services
  • Vision Statement
  • Mission Statement
  • Business Structure
  • Market Analysis
  • Sales and Marketing Strategy
  • Sales Forecast
  • Financial Plan
  • Conclusion

Brad Jenkins Family Farms Ltd is a registered livestock farming business which will be located in Utah, United States. The livestock business will be concerned with the rearing and selling of goats, processing and packaging of goat meat as well as production and sales of other goat products.

Our business will offer its products and services to customers in Utah, and all of the United State. Also, as our business expands, we will offer our products and services to customers all over North America and Europe.

Brad Jenkins Family Farms Ltd will be owned by the Bradley Jenkins family. The couple, Bradley Jenkins and his wife Marylyn with their two grown children, have just moved into Utah to start up their goat farming business. The couple both have had managerial experiences working in the livestock industry for more than eight years.

The business will require a total startup sum of $400,000 to kick off in the chosen location. The startup capital will be raised by the Jenkins family from their investments. $250,000 will be contributed by the Jenkins family; a sum of $100,000 will be borrowed from the bank; while the other part will be borrowed from friends.

Brad Jenkins and Family Farms Ltd is a goat farming business that will be concerned with goat farming and goat meat processing and packaging in Utah, United States. As part of a complimentary business to our goat farming, we will also run a food processing plant. The following are the key products and services we will be offering:

  • Breeding services
  • Boarding services
  • Dairy support services
  • Sales of cotton wool
  • Livestock health services
  • Shearing services
  • Sales of processed goat meat

Our vision at Brad Jenkins Family Farms Ltd is to become the leader in the livestock farming industry all over Utah, and the United States. Our hope is also to be among the leading livestock farming brands in North America and Europe before our tenth (10th) anniversary.

Our mission is to provide quality products and services to all our customers wherever they may be. We want to make sure we sell in commercial quantities our goats, processed goat meat, and several other goat by-products to our customers in North America and Europe in subsequent years.

In order for us to establish our business to the level where we want it to be, and to be able to achieve our business goals and mission; we must be able to fully establish our business structure onto a well-found business foundation.

In the course of raising the right business structure for our goat farming business, we will make sure we hire only the right employees to fill the required positions. We will make sure to hire employees that are experienced, hardworking, honest, and ready to join hands with us to build our goat farming business into where we want it to be. The following positions are required to be filled:

  • General Farm Manager
  • Ranch Supervisor
  • Accountants / Administrators
  • Sales and marketing officers
  • Goat farm field employees
  • Receptionists

Market Trend

One trend in the industry is that most goat farmers no longer focus on goat rearing alone, they have started running complementary businesses such as crop cultivation, goat meat processing and packaging alongside their goat farming business.

Target Market

The target market encompasses everybody. Everybody directly or indirectly needs the products and service of the goat farmer. It is a fact that everyone from time to time will consume products that come from goat such as goat meat, goat milk, goat skin for producing leather bags, shoes, and belts, etc.

Every business that intends to be great must definitely have set-out and established sales and marketing strategies that will promote the business. It is in view of this that we have come up with several sales and marketing strategies to help promote our goat farming business. They are as follows:


  • We will make sure we place adverts on newspapers, related business magazines, radio and television stations.
  • We will hand out our business fliers in strategic places.
  • We will make sure we place our goat farming business in local business directories.
  • We will always encourage our employees to make use of word of mouth in advertising our goat farming business to their friends, family and the general public.
  • We will advertise our goat farming business on social media such as Facebook, and Twitter; as well as establishing a website for our goat farming business.
  • We will also ensure we make contacts with companies and corporate organizations that need the products and services we have to offer.

We have projected the sales forecast of Brad Jenkins Family Farm Ltd for the next three years. This sales forecast is just a projection of what we hope to achieve in the following three years after startup.

Year One                    $230,000

Year Two                   $460,000

Year Three                 $720,000

Source of Startup Capital

An average startup estimate of $400,000 will be required to be able to start up our goat farming business in Utah, United States. This startup capital will be contributed from our investments, and from both friends & family, and our bank. We have been able to come up with a $250,000 sum to give our business a head start. We have planned on borrowing $25,000 apiece from both our family friends, the Wrights and the Peters to make up $50,000. The remaining $100,000 will be borrowed as soft loan from our bank.

The business plan above is a goat farming business plan sample that has assumed the business name “Brad Jenkins Family Farm Ltd”. The business will be located in Utah, United States, and it will be owned and managed by Mr. and Mrs. Bradley Jenkins and their immediate family. The business will be concerned with the rearing and selling of goats, processing and packaging of goat meat, as well as production of other goat products.

Similar Posts:

Start Your Business With Our Ideas!

Enter your email address:

Leave a Reply

Your email address will not be published. Required fields are marked *

20 − 4 = © 2011 - 2018 | About Us | Terms | Privacy Policy