Selecting a Profitable Photography Business Niche
Do you know how to find your photography business niche?
Are you confused upon the various niches in the photography world? In the photographing career, there are quite a number of niches that one can explore. The diverse nature of these niches makes it a hard task sometimes selecting a photography niche to specialize in.
Some have wondered if it is even necessary that one selects a particular photography niche to specialize in. As a professional, selecting a photography niche is important. A niche you know and understand so well, more than the majority of other photographers.
In selecting a photography niche, one should select a niche that serves the person’s creative and business interest the most. The niche should also be a profitable one. Part of the considerations in choosing a photography niche could be;
- Interest: Which niche interests me the most?
- Location: Location is an important consideration. Will the photography niche I’m selecting grant me the most opportunities and achieving my goals and attaining fulfillment as a photographer?
- Reward: The potential reward in the potential niche should be considered too. Which niche promises the most reward?
- Competition: Competition is another important factor to consider, how competitive is the niche? Is it a niche where you can find the most success with less competition?
In this article, we are going to explore some of the photography niches you can select from and help guide you in selecting the right niche for you. Here is a list of photography niches you never considered :
1. Fashion Photography
In the fashion photography niche, you will be dealing with a lot of people from different works of life and will be regularly published in magazines and other publications. It is important to point out here that this niche has quite a number of photographers pursuing a career in it and could be quite competitive. This is something you have to put into consideration.
2. Sports Photography
In sports photography, you will be covering major sports events. Being a great sports enthusiast is an advantage worth exploring in the niche of sports photography. One of the perks includes free access to major sporting events and an access to sports stars. A niche for sports lovers with love for photography too.
3. Wedding Photography
The wedding photography niche is a lucrative one. But it also comes with its challenges. You might need to employ the services of an assistant if you decide to go into this niche. If you are very social and belong to some notable clubs or have friends who do, you can take advantage of that to succeed in the wedding photography niche.
4. Stock Photography
Stock photography involves commercializing and distributing your images to other people. To succeed in the stock photography niche, you will need to have a large portfolio of images. Your large portfolio will enable you to make a substantive income from stock photography. You can generate some passive income from this niche too.
5. Portrait Photography
To succeed in the portrait photography niche, one needs to have a long list of clients over a period of years to build a reputation in the niche. The niche, however, is a lucrative one. Reputation matters a lot.
6. Food Photography
The food photography niche is one of the lucrative photography niches to engage in as a photographer. If you love food and love being around delicious food, you will find this niche rewarding. This niche requires attention to detail and some costly tools to enhance the quality of your images.
7. Architectural Photography
If you are into buildings and find yourself in a location where there are quite a lot of buildings, you can make some good money in this niche. You will be dealing with architectural firms as a specialist in this niche.
8. Wildlife Photography
For photographers in the wildlife photography niche, nature is their friend as they spend most of their time outdoors with nature trying to capture the right images. You can succeed in this niche if you love the outdoors and love being around nature. You might have to spend longer time outdoors in order to get your shots.
9. Event Photography
If you have always loved moving around, this is the niche for you. When you select the event photography niche, you will be traveling a lot, city to city to cover events such as concerts and festivals. Breaking into this niche might be a bit hard but quite lucrative if you do.
Whatever photography niche you decide to select; you should understand that it will be in your best interest if the niche is something you can do naturally even if photography was not involved. Putting money into a top consideration may not provide the most career fulfillment and may lead to frustration especially when the most anticipated big bucks aren’t coming. However, if your interest in photography is merely in passing and as a hubby and you decide to capture whatever image that captures your fancy, maybe you wouldn’t need to select a photography niche. Maybe the best approach to finding and selecting a photography niche would be through practice and experimentation with the various niches. Whatever niche you decide to go into, know that people have succeeded in it and are still succeeding in it, do what they have done and maybe some more.