Sample Mobile Oil Change Business Plan Template

If you are looking for a sample mobile oil change business plan template, here is a business plan for starting a mobile oil change company and free feasibility study example you can use.


There are lots of business opportunities which have sprang up as a result of innovations in the automobile industry. Since the invention of automobiles, several businesses have developed within the automobile value chain. This article sheds light on one of such businesses. This mobile oil change business plan sample offers insights into what a good mobile oil change business plan should contain. This is especially targeted at investors with interest in this business, but having limited knowledge on how to write an effective business plan for their mobile oil change businesses.

This business plan sample will contain several important sections which are essential to writing a good mobile oil change business plan. We start with the following;

Table of Contents:

  • Executive Summary
  • Products and Services
  • Vision Statement
  • Mission Statement
  • Target Market
  • Source of Revenue
  • Competitive Advantage
  • Sales Projection
  • Payment Options
  • Publicity and Advert Strategies
  • Conclusion

The Executive Summary

Jamey’s Mobile Oil Change, located in Chicago is a licensed oil change business which will be providing oil change services to its clients, and even ready to go the extra mile to ensure the total satisfaction of our customers. Our services to clients will be handled by a workforce with impressive years of experience who have developed skills in client/customer satisfaction.

Although there are several competitors in this field, we have made sure that only the best workforce is selected. This alone gives us an edge over our competitors, as our workforce share in our passion and desires to provide nothing short of absolute client satisfaction.  Within the first 5 years of our operations, we intend to expand our mobile oil change business to include more outlets across the United States.

Products and Services

Apart from offering mobile oil change services, there are also a range of other services which include emission test inspections, the repair of transmission problems, safety inspection and other engine and oil related services to clients. All these are handled by the best hands in the industry with impressive years of service and experience. Our services and products are not limited to these as we will continue seeking better ways of helping our clients thereby strengthening the bond of client loyalty.

Vision Statement

Jamey’s Mobile Oil Change seeks to be among the top 5 mobile oil change businesses in Chicago and across the United States within the first 10 years from the commencement of business operations. To achieve this, we will only offer world class services, ensuring that only the best is provided to our esteemed clients.

Mission Statement

Although the main motive for setting up is to make profits, we will be achieving this through provision of the best services to our clients. All mobile oil change services and other related auto care services will be supervised by a world class quality control department. This ensures that nothing short of the best is provided to clients.

Target Market

Our mobile oil change business will cover all major auto brands. The industry is huge, as there are millions of car users in Chicago and across the United States. Therefore, we will be providing oil change services to heavy as well as light vehicles. Some of the clients we will target include corporate bodies, households, transport companies, haulage companies and government establishments.

Source of Revenue

Our revenue will be generated from the range of services provided by us. This is the backbone of the business. Therefore, we will constantly seek ways of improving our revenue generation through the introduction of new services related to mobile oil change. Our current revenue generation sources for our mobile oil change business include oil change and oil filter replacements, diagnosis of common oil related problems and fixing such. Also, we will also carry out emission tests on vehicles.

Competitive Advantage

Our mobile oil change business has been structured to function at optimal levels. To achieve this, efficient and world class quality control unit/department manned by some of the best hands in the industry have been established. All services pass through this department who ensure that clients only get value for their money. The work environment at Jamey’s Mobile Oil Change is among the best in the industry. This is in addition to an attractive remuneration package for our workforce.

Sales Projection

We have carried out extensive research on sales with a projection covering a three year period. Current economic realities have been used at arriving at such figures. The sales projection over this three year period has shown an impressive growth. As summarized in the chart below. However, sales projection for this mobile oil change business discounts unforeseen circumstances such as natural disasters or economic downturn.

  • First Year $200,000
  • Second Year $330,000
  • Third Year $500,000

Payment Options

We have developed a wide range of innovative payment options for our clients. Clients patronizing our mobile oil change business have the option of paying in any payment channel most convenient to them. Some of these include the use of POS machines, acceptance of cash, credit cards, cheques and the use of mobile money. Others include internet banking as well as the use of USSD platforms.

Publicity and Advert Strategies

As a way of attracting increased patronage from vehicle owners, our mobile oil change business will be making use of the most effective advert strategies aimed at increasing client patronage. To achieve this, we will be making use of internet marketing tools such as social media, the building of a website containing all the services offered by us, as well as the printing of fliers and handbills for distribution to potential clients.

The oldest method of marketing which is word-of-mouth will be used. This publicity strategy still proves to be efficient. There is no better way of taking advantage of this strategy than by ensuring our clients are fully satisfied with the services offered by us. Our satisfied clients will be encouraged to spread word about the services enjoyed to friends and acquaintances. Our mobile oil change business will use both conventional and unconventional strategies to increase sales.


In conclusion, this mobile oil change business plan has provided some of the basic requirement needed for any mobile oil change business which intends to achieve reasonable growth. For entrepreneurs interested in writing a good mobile oil change business plan, but having little to no skills, this sample will act as a guide to ensure that their dream of having a good business plan is achieved.

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