DENNY’S Restaurant Franchise Startup Cost, Profit Margin, Revenue and Locations
Denny’s remains the favorite restaurant for America’s breakfast, lunch, dinner, and so many additional meals in between them. With over six decades of serving America’s best meal, the company fully understands what it takes to perfectly run a service restaurant 24/7, 365. Denny’s is a trusted leader in family dinning.
SEE: CHIPOTLE FRANCHISE INFORMATION
About 90% of Denny’s outlets are managed by franchisee, which is why you will learn in this article how much is a Denny’s franchise? How much does a denny’s franchise make?
GUIDE: FIVE GUYS FRANCHISE COST
FRANCHISE INFORMATION ABOUT THE COMAPANY
Denny’s was established in the year 1953 by Butter Harold in South California, but the company only started selling franchise in 1963, since then it has continued to expand into a nationwide brand with its comprehensive operational system.
Denny’s has in America, Canada, Curacao, Costa Rica, Honduras, Japan, Mexico, New Zealand,Qatar and the United Arab Emirates, more than 1700 restaurants serving a wide selection of food choices and services to a wide spectrum of customers at reasonable prices in an adventitious dining environment.
As a leader in the full-service restaurant business, Denny’s takes pride in its brand awareness and is also committed to helping its franchise network with a strategic long-standing franchise development program bolstered by a support and operational system which includes equipment, training, building designs and lay-outs etc.
IS DENNY’S A FRANCHISE?
Denny’s boasts of more than 1700 outlets spread across America and abroad owned and operated by different individuals. Thus, making Denny’s to be considered a franchise. In fact, the company began selling franchise opportunities since 1963.
ARE THERE FRANCHISE OPPORTUNITIES OPENED AT DENNY’S?
Denny’s is currently seeking for individuals or entity with the industry or general business experience. There are Denny’s franchise opportunities accessible in various areas in the country and beyond.
DENNY’S FRANCHISE OFFER
Denny’s offers franchisees the opportunities to run a standard restaurant with its extensive system for developing and managing their restaurant which includes; brand trademarks, recipes for food products and certain managerial and business practices and standards. Also, Denny’s has a range of concept like; The Den, Denny’s All-nighter and Denny’s Fresh Express.
HOW MUCH CAN I MAKE AS A DENNY’S FRANCHISEE?
Your foreseeable income as a Denny’s franchise owner depends on a multiple of factors including; rent labor etc. However, as an entrepreneur, your aims should be to growing sales while bringing your operation cost to the low and increasing your services quality. Buying into a Denny’s franchise will afford you these great opportunities.
GUIDE: CAPTAIN D’S FRANCHISE OPPORTUNITIES
HOW MUCH DOES A DENNY’S FRANCHISE COST?
A Denny’s franchise cost is the sum total of all the investment required to establish a franchise unit from inception to when the business starts operations. The total initial investment required for a Denny’s franchise unit is between $632,500 and $2,546,075. Also, the new Denny’s franchise is expected to have a net-worth requirement of about $1,000,000 and a liquid cash requirement of $500,000.
DENNY’S FRANCHISE FEE
The Denny’s franchise fee is the payment that prospective franchisee is expected to make prior to getting the license to operate under the company’s brands and identities. The initial franchise fee is $40,000. Additionally, the franchisee is expected to make a recurring royalty fee of 4.5% of the monthly gross revenue of the franchise unit and an ad royalty fee of 3%.
DOES DENNY’S FRANCHISE OFFER FINANCIAL ASSISTANCE?
Although, Denny’s seldom offers to bankroll the purchase of POS system and other items admitted into the Denny’s system, the company however generally does not directly provide finance assistance to cover the following; franchise fee, start up cost, inventory, and equipment. Denny’s has relationships with third party sources which may be willing to offer financial cover. Also in rear occurrences, Denny’s may finance a segment of the purchase price of a former company restaurant.
Denny’s offers a 3 month compulsory management training program for its franchisees, Managers or Designated operator (if applicable). This training includes franchisee manager-in-training and food safety and certification, which may be conducted at one of Denny’s numerous restaurants designed for training.
Upon successful completion of the trainings, the new franchisee business shall be open for business. Also, Denny’s provides ongoing trainings to their franchisees, their managers or designated operator.
When you become a Denny’s franchisee, the company provides you with field based real estate assistance, advertising support, and systems innovation, among others because Denny’s is poised to helping your company grow.
Denny’s franchisees will not receive exclusive rights to any territory assigned to them. Franchisees may be faced with direct competition from other outlets or competitive brands owned or controlled by Denny’s.
TERMS OF AGREEMENT
The period at which a Denny’s franchisee can hold the license to operate under the company’s brand is 20 years or less. Denny’s does not offer a renewal option.
HOW TO OPEN A DENNY’S FRANCHISE
Having acquainted yourself with all the information in this piece on How to open a Denny’s franchise, proceed to their company’s website and fill the franchise online application form.
Your application will be reviewed and if you are considered for a franchise opportunity, a franchise development team which includes field marketing manager will be provided to you and they will guide you as you plan to establish your Denny’s franchise unit.
Do you have the intention of starting a Denny’s Restaurant franchise in your community but you don’t have concrete information about the franchise? In this post, you will learn about Denny’s Restaurant franchise, their startup cost, franchise fee, their training, supports and other information you will need to take your stand about the franchise.
DENNY’S RESTAURANT FRANCHISE
Denny’s Restaurant Franchise was incorporated in 1953 with the first restaurant in Southern California and started franchising in 1963 with its headquarters in Spartanburg, South Carolina. It is a full service family style restaurant that offers a wide variety of food products and services. The restaurant provides a casual dining atmosphere and moderately priced food which is basically designed to satisfy a broad spectrum of customers.
The number of the restaurant units is estimated to be 1,720. Denny’s Restaurant has been a trusted leader in the family dining industry for more than 60 years. The business has now become a true icon with an almost 100% brand awareness.
The business serves a wide variety of flavorful foods and beverages in all their units and they are proud to serve America’s most loved foods products and services 24 hours a day, 7 days a week.
DENNY’S RESTAURANT FRANCHISE STARTUP COST
Every franchise has what it requires financially from franchisees which is an important aspect of becoming a franchisee of the franchise. It is crucial that you know these requirements beforehand so you can prepare well for it and work towards getting the money which cannot be done unless you know what the exact money is.
Therefore, I be giving you the full details of the financial requirements of Denny’s franchise so you can plan ahead. The financial requirements of Denny’s Restaurant Franchise are as follows:
- Initial Investment: $700,000- $2.4 million
- Net worth required: $1,000,000
- Liquid assets required: $500,00.
DENNY’S RESTAURANT FRANCHISE FEE
The franchising fee for Denny’s Restaurant franchise is $40,000
DENNY’S RESTAURANT FRANCHISE ONGOING FEE
The ongoing royalty fee for Denny’s Restaurant Franchise is 5.25% while the advertising fee is 4%.
DENNY’S RESTAURANT FRANCHISE FINANCING OPTIONS
The only financing option that the restaurant provides is by financing part of the purchase price of a former company restaurant. Denny’s has no intention to sell, discount or assign notes or instruments to a third party in the future.
DENNY’S RESTAURANT FRANCHISE REQUIREMENTS OF FRANCHISEES
Every franchise has its expectations, that is, what it needs from franchisees and is expected of individuals that wants to join the franchise to have. The following are the skills expected of everyone that wants to join Denny’s franchise:
- Ability to develop many sites.
- Ability to appropriate real estate.
- Experience with strong marketing oriented companies that is food related.
- Experience as a major brand restaurant or hospitality developer.
DENNY’S RESTAURANT FRANCHISE TRAINING AND SUPPORT
The restaurant provides adequate training and support to franchisees by giving a management training to all franchisees. A new restaurant opening training is also given to franchisees and their crew when the restaurant is about to be opened for them. Other trainings available for franchisees are:
- Franchisee manager in-training
- Food safety training and certification
- Welcome to Denny’s core values video training
- Onboarding training programs; this is a three days’ orientation program held at the restaurant’s support centre.
It is compulsory for all franchisees to attend all the trainings listed above. There is provision of operational training and ongoing support through operations, marketing, real estate, product development and construction for franchisees.
Denny’s corporate real estate executives help franchisees in determining the best site for their restaurant before receiving final site approval.
DENNY’S RESTAURANT FRANCHISE OFFER TO FRANCHISEES
The business is a good franchise opportunity that gives franchisees the chance to develop and operate a well standard restaurant with its comprehensive system. The business is presently establishing variations of the Denny’s concept which is called Denny’s Fresh Express and Denny’s All-nighter. It helps franchisees attain a satisfying level of success and excellence.
DENNY’S RESTAURANT FRANCHISE TERMS OF AGREEMENT/RENEWAL
The franchise has a franchise term with the length of the term being lesser of 20 years or the lease term. Franchisees are not given renewal options. It is also necessary for at least one person who signs the franchise agreement to participate in the operation of the Denny’s restaurant which includes on premises supervision and directing of employees in the daily operations of the restaurant.
HOW TO START A DENNY’S RESTAURANT FRANCHISE?
After going through the details above and you are still interested in the franchise, then you can contact the company through the following:
- Telephone: (800) 304-0222
- Fax: (864) 597-7708
You can also send a message to them by filling the form provided on the website www.dennysrestaurant.com. By filling the form, you will be directed to tune in to a webinar which provides basic information on becoming a franchisee.