If it has been your dream to start a catering business and you have been wondering how to go about starting a catering business, then look no further. Catering business is really one of the easiest businesses to start. How do you startup a catering service from home?
If you have always love cooking, here is your chance to turn your passion into a lucrative business that will be fetching money for you. Have it in mind that there is a difference between catering services and event planning as many people tend to confuse both.
Catering is just one aspect of event planning as event planning involves organizing events. Just that most event planning companies add catering services to their services and this makes it look as if both walk together.
In starting a catering business, there are some factors you will need to consider before you launch that catering business and here they are:
Decide on Your Catering Niche
Do you want to only focus on cakes? Do you want for everybody to be able to eat your food? Lunch or brunch-style food? Dessert only? Wedding reception or special event meals? Appetizer and cocktail?
These are all questions that you must answer before you start drawing your catering business plan and start looking for funds. Some people only want to focus on wedding cakes and that is fine because it still generates a lot of money. Others want to sell food on daily basis.
Another area to look into when deciding on your niche in case you are confuse is what area is your competitors not looking into or you know you can excel?
This can be another way to decide on your catering niche. It can be that your competitors are aborting wedding events and are running towards social catering. You can do your research to discover why and if you see that you can do well and dominate that niche, you can go full into it.
Create a Menu
A food menu is what client will want to see before they hire you for their event. This should be the first thing you should decide on after deciding on your catering niche because your catering niche decide what will be on your food menu.
Acquire the Necessary Skills and Certification
It is very important that after choosing your niche you should go acquire any skill you think will be needed to effectively carry out your catering services business with ease. If it involves going to a catering school, it is advisable you do.
One advantage of attending a catering school is that you will be certified after you are done with the training which adds a feather to your cap.
You will also need some entrepreneurial skill and knowledge if you want to succeed as a caterer. It will still be advisable you attend any business workshop to acquire persuasion and negotiation skill, sales skill, marketing skill, people management, communication skill etc.
Choose a Business Name for your Catering Business
Choosing a name for your catering business can reflect your niche of catering. Choosing a name is very important because you are not just starting a side gig but a business that people will take you seriously with their money.
Test Your Dishes
Once you are done creating your menu, organize a little party with friends and family members and have them taste your foods. Ask them for honest feedback for the entire experience, both the food and the service.
From the feedback you get, use it to organize yourself more properly. Practice make perfect. Keep doing it until you are given a satisfactory remark.
If you will be doing this full-time, you will need a location for your catering business. You will need a good place with enough space for storing your equipment. Equipment such as large van will be needed to convey your pots, coolers, serving plates, cups and other catering equipment.
The equipment you will go for depends on the type of services you will be offering. If you will be starting on a small scale, you can be operating your catering business from home while you save for expansion.
Get Necessary Permits and License
To launch your catering business, you will need to be license and given necessary permits. You will need to visit the food and health department of your state to be given the license and permit to run this business. But, you must meet the criteria that will qualify you to be given the license and permit to run your catering business.
What Are the Criteria?
If all these are settled, you will be given the license and permits to start your catering business.
Catering is not a business that can be handled by one person. It involves working with a team or staff. You have to hire staff and decide on the type of uniforms you want your serving staff to wear.
Don’t forget that your staff also need to be trained so that they can provide the kinds of services that you want to offer your clients.
Market Your Catering Business
If you want to market a catering business, you need to think of eye catching advertising style. Create a business card with a beautiful logo that describes your business. Make a few of your signature dishes and take photos for advertising your dishes on social media and Newspaper.
Run advert a week before you open to create an awareness of the existence of your business. Word of mouth is still one best way to get customers for your catering business. Do your best to make the first few events go smoothly, and soon you’ll have your hands full with new clients.