ASSISTED LIVING FACILITY BUSINESS PLAN SAMPLE
Basically, an assisted living facility is a facility that has been designed for the aged and elderly ones, where they could be offered care and assistance.
Oftentimes, an assisted living facility is positioned in a quiet area.
If you are about to start an elderly care business, then you must pay keen attention to this article.
This article contains a simple assisted living facility business plan sample which could prove to be a very useful guide to you towards writing your own business plan for your assisted living facility business.
Here is a sample business plan for starting an independent residential assisted living business.
BUSINESS NAME: Pappy and Mammy Jay Assisted Living Facilities LLC.
- Executive Summary
- Our Products and Services
- Vision Statement
- Mission Statement
- Business Structure
- Target Market
- Sales and Marketing Strategy
- Financial Plan
- Sales Forecast
- Conclusion
Executive Summary
Pappy and Mammy Jay Assisted Living Facilities LLC is an assisted living facility service business that will be located in Connecticut, United States.
It is a business that has been duly registered and licensed to provide care and assistance for its clients.
Pappy and Mammy Jay Assisted Living Facilities LLC will be owned by Philip Dawson, who will also be the CEO of the business.
So far he has contributed a great part towards starting up Pappy and Mammy Jay Assisted Living Facilities LLC in Connecticut. The other part of the startup capital however, will be obtained as loan from the owner’s bank.
Our goal in the industry is to grow a standard assisted living facility business that will become the number one choice for both clients who are highly placed and clients who are lowly placed.
We will make sure to achieve this goal before we clinch our tenth year of doing business.
Our Products and Services
Pappy and Mammy Jay Assisted Living Facilities LLC is an assisted living facility service that will be positioned in the heart of Connecticut, United States.
We will be very focused in providing very satisfactory services to our clients in Connecticut, and the United States. The following are the services which we will be offering to our clients;
- Independent-living facilities.
- Housekeeping services
- Provision of board and room.
- Assistance in daily living.
- Personal assistance services.
- Social work
Vision Statement
Our goal is to become the number one client choice as regards assisted living facility service delivery, and to become ranked as one of the top twenty (20) assisted living facility service providers in the United States.
Mission Statement
Our mission in the assisted living facility service industry is to grow Pappy and Mammy Jay Assisted Living Facilities LLC to become a standard assisted living facility service that will offer quality services to both clients who are highly placed as well as those who are lowly placed.
We will strive to become counted among the best assisted living facility services in the whole of America.
Business Structure
Our business will be well-founded on a very solid foundation.
This is so as to ensure we achieve our business goals and as much success in the industry. We have resolved to employ only candidates that meet with our requirements.
Also, they must have to be experienced, honest and hardworking too. The following positions will be occupied by candidates who qualify through our recruitment process:
- Chief Executive Officer
- Assisted Living Administrator
- Medication Management Counsellors
- Nurse’s Aides
- Marketing Executive
- Home Health Caregivers
- Accountant
- Cleaners
Target Market
The following comprise our target market after thorough research:
- Elderly men and women
- Aged ones who are suffering from acute joint pains
Sales and Marketing Strategy
Below is how we have planned to promote our business and conquer the competition:
- We will begin by printing and distributing our business fliers and our business brochures to the residents in our location and in public places such as train stations, etc.
- We will place adverts regarding our business on local media such as newspapers, relevant magazines, TV and radio stations, etc.
- We will spread the word out through direct marketing.
- We will key into the use of the internet and social media such as Facebook, Instagram, Twitter, etc to promote our assisted living facility services.
Financial Plan
Source of Startup Capital
$800,000 is the startup capital we will require to fully launch our assisted facility service business in Connecticut, United States.
This amount will be contributed by the owner, while the remainder will be obtained from the owner’s bank. So far, a total of $450,000 has been contributed by the owner, Philip Dawson.
Sales Forecast
First Fiscal Year $350,000
Second Fiscal Year $750,000
Third Fiscal Year $2,000,000
Conclusion
The above business plan sample is an Assisted Living Facility business plan sample which will be very useful as a guiding tool.
This business plan sample has used the business name, ‘Pappy and Mammy Jay Assisted Living Facilities LLC’. Pappy and Mammy Jay Assisted Living Facilities LLC will be owned by Philip Dawson, who will be the CEO of the business.