Wholesale and retail sales of recharge cards is a very profitable business to start in Nigeria as recharge card business runs into million of naira daily. The telecommunication industry has come to be one of the most thriving industries in Nigeria. With close to 120 million Nigerians now connected through phone, it is mandatory that they recharge their phones on a daily basis to communicate with their friends and loved ones. The sales of recharge cards have also gone up as there is much dependence on phone communication in every aspect of the lives of the people. The demand is on the high rise on a daily basis.
Printing and sales of recharge cards in Nigeria will not be a bad idea to contemplate. As the returns of investment is on a short term. You can easily recoup your capital in a very short period if adequate planning and strategies are put into place.
CATEGORIES OF RECHARGE CARD BUSINESS
1. THE RECHARGE CARD DEALERS
These are the set of people that are directly involved with the mobile operators. They deal with them through their registered company with the appropriate licenses to operate in the dealership business. This category of the business requires a lot of capital. Recharge card dealers in Nigeria, after getting the merchandise from the operators, sell to the wholesalers. It will be important to note that a capital of about N14- 22 million will be needed to start in this category
2. THE WHOLESALERS
This is the category of people next to the glo, airtel, etisalat or mtn dealer in Nigeria. They buy from a list of recharge card dealers at a little bit higher rate than the dealers buy from the operators. The capital required to start this is not as much as that of the dealership. As the Lagos or Port Harcourt dealers themselves have a lot of wholesalers they do business with. So with just a minimum of N1million , an entrepreneur can start the wholesaling business of recharge cards.
3. THE RETAILERS
These are the set of people that sell to the final consumers. They buy from the wholesalers. And this set of people require less capital to start with. With as less a N20,000 or just N10,000, an individual can start a recharge card retailing business in Lagos. The profit margin available to these set of people is quite low, but on the cumulative side, they tend to make more money if much sales is being made on a daily basis.
RECHARGE CARD PRINTING PROCESS
How to print recharge card with my phone: Glo, etisalat, airtel and mtn recharge card printing software download
There are two different means available for the printing of recharge cards for those that want to engage in the business in Port Harcourt and other parts of the country.
1. SOFTWARE : With the advancement in technology, it is very much possible to utilize a free download software to print recharge cards. This can be acquired from major recharge pin dealers or agents and then installed on your computer system, of which the universal recharge card printing software would have been configured to print recharge cards of different denominations from different network operators.
What you need to print recharge cards through this means are just
• A desktop or laptop computer
• Internet access
• Best recharge card printing software solution
• Recharge PINs
And you can as well utilize an internet café to get you access to the internet if you are not readily connected to the internet. All you need to do is just to be cautious of the center you use, so that your details or data are not infiltrated.
2. POS MACHINE: Nowadays, it is possible to utilize the POS machines to print recharge cards. This is quite easy to use, as the POS would have already been programmed to perform such functions. All an entrepreneur needs to do is to acquire a recharge card printing machine from the accredited dealers and then get adequate instructions of how to operate it to print the different recharge cards. Go online to get the current recharge card printing machine cost in Nigeria and where the machines are offered for sale.
The profit margin of this business depends on your level of capital you infused into starting a printing gsm recharge card business. As a dealer, you are definitely going to make a lot of profit since you deal directly with the network providers, who you can negotiate with depending on the amount of money you are bringing to them.
The wholesalers are also into much profit making. As they sell in bulk to the retailers and for the fact that you have a lot of retailers you trade with gives you an opportunity to make much money as well from the little that comes from each of them, which when combined, will make a very good handy profit.
The retailers as well make some money, though this is very much dependent on the rate at which sales come in and the kind of location the business is well located.
In all, recharge card printing business in highly lucrative as it is a very good means of tying down cash, since the card don’t easily expire in a very short time.
DOWNLOAD: Recharge card printing business plan pdf